Pa’l Norte Virtual 2021

Character Design Concept Art Ilustration

Music and entertainment evolve. Pa’l Norte brings a new way to experience music and visuals within their first virtual festival in America.

The purpose for the graphic concept in the promotional poster was to convey an evolutionary rebirth. A journey guided by a character, a galactic monument who inspires us safeness in a new space, creating a momentum of fantastic experiences. The character — Lioness Gala — was inspired by some 1980s and 1990s animated series, movies, songs, and bands, such as Daft Punk, Silver Hawks, Tron, and ThunderCats.