Music and entertainment evolve. Pa’l Norte brings a new way to experience music and visuals within their first virtual festival in America.
The purpose for the graphic concept in the promotional poster was to convey an evolutionary rebirth. A journey guided by a character, a galactic monument who inspires us safeness in a new space, creating a momentum of fantastic experiences. The character — Lioness Gala — was inspired by some 1980s and 1990s animated series, movies, songs, and bands, such as Daft Punk, Silver Hawks, Tron, and ThunderCats.
Digital Art, Character Design, Concept Art
Tecate Pa'l Norte / Apodaca Group
Character Design, Concept Art, Digital Art, Digital Illustration